First let me state that these weren't all mine! There were many of us, and after coffee in Tully's this afternoon I decided that I had to take Liz to Masamura (マサムラ) as they're probably the most famous cake shop in Matsumoto (松本).

The four cakes in the photo coated with icing sugar are the main reason I love this shop; cream-custard filled choux buns (シュークリーム). The baby ones were 110 yen (about 70p) and the large one 200 yen.